Sector
Services
Activity
Activity
The customer is an established gym and fitness-club chain. Users of its facilities, across France and beyond, are encouraged to push past their limits.
The project at a glance
Mindful of the growing importance of IT system transformation and data exploitation, the customer launched a series of projects to optimize its data platform and associated infrastructure, with a view to extracting maximum business value and adopting data-driven practices.
Project objectives
- Analyze data returned by fitness clubs
- Identify potential insights and use cases
- Cross-reference existing data and identify new growth and retention drivers
- Enable business management based on reliable information
Work performed
- Challenged technology choices for the existing platform
- Proposed and implemented a target architecture
- Built a suitable data model for the existing platform with the ability to accommodate future use cases
- Populated the data platform with data from different sources
- Developed dashboards with key management indicators
Benefits
By securing the existing data platform on Google Cloud Platform (GCP) and creating a new data project to accommodate new use cases, the customer was able to:
- Make better use of its data
- Improve strategic decision-making
- Bolster infrastructure security and performance
- Support innovation and ongoing changes to its services
The customer was able to support senior management in executing on its data strategy, as well as help business teams identify and implement new use cases, guaranteeing data security and optimal exploitation.